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Build Credibility For Your Gym With Video Testimonials

Build Credibility For Your Gym With Video Testimonials

I’m not sure about you, but when I get introduced to a new product or service, I head straight for the testimonials page. Reading about how other people who have already actually tried it out makes me feel like I am making a more informed choice and not just deciding...

Creating Relevant Social Content for Your Gym

Creating Relevant Social Content for Your Gym

Social media has evolved over the years to become a giant element for most marketing plans. But if you continue to struggle to get a handle on your social media presence, don't go into a meltdown, it's not just you. Everyone, including big brands have a tough time...

What are people looking for in a Fitness Studio

What are people looking for in a Fitness Studio

As a gym owner, you know how important it is to get new members each month. But what you may not know is what your potential members are  looking for  for when they come and visit your studio for the first time. But the stats do. Here are 8 statistics that tell you...

4 Ways to Guarantee a Second Visit from a Gym Prospect

4 Ways to Guarantee a Second Visit from a Gym Prospect

One of the biggest challenges for gym owners is how to get leads to convert into full, paying members. As gym owners, your main goal is to figure out the best way to get new visitors back into your location again. Having worked with multiple fitness studios in the...

How to Use Snapchat for Your Gym

How to Use Snapchat for Your Gym

Snapchat isn’t your typical social network, I'll give you that. Initially, it was about sending photos or videos to your friends that could only be played once, and only for a few seconds, and then they’d disappeared forever. Some people found this to be pointless...

Automation – Marketing in your sleep

Automation – Marketing in your sleep

Visualize this. You are running an awesome Facebook ad campaign with a great offer to get the attention of the people in your area and you’re getting tons of engagement! Your special offer is something that really resonates with your market and your leads are pouring...

How to Make Your Weight Loss Challenge Watertight

How to Make Your Weight Loss Challenge Watertight

The members of your gyms are there for the same reasons. Fitness goals. People join your fitness business because they want to feel better and stronger, or to start living healthier lives.  To them, your studio or gym’s services translate to a unique and personal...

Hiring & Retention Strategies To Build Your Fitness A-Team

Hiring & Retention Strategies To Build Your Fitness A-Team

As fitness business owners, we all know that having a great team is the secret to keeping our gyms and studios running smoothly. But when it comes to putting that team together, it can be tricky to identify who has what it takes and who doesn’t. Here are some of my...

5 WAYS TO BOOST RETENTION RATES

5 WAYS TO BOOST RETENTION RATES

The obvious goal for any fitness studio is to sign on new paying members. But you have to remember that it’s equally important to retain these members as loyal customers. Otherwise we waste all that time, money and effort and never see any real growth in the business....

5 Instagram Hacks for Your Fitness Studio

5 Instagram Hacks for Your Fitness Studio

Instagram is where you will find majority of your current members, potential clients, as well as business partners.  People are attracted to Instagram accounts that encourage and inspire them to live a healthy lifestyle, so today I want to share 5 Instagram hacks to...

5 Essentials ingredients to a Successful Fitness Website

5 Essentials ingredients to a Successful Fitness Website

Attracting good quality visitors who engage with your fitness website boils down to 3 points: Planning, Presentation, and Content. There is no such thing as a perfect formula for your website but following the tips below will point your online strategy in the right...