I wanted to share with you a common trap I find busy gym owners falling into, where on Instagram or YouTube, we get caught up in looking for new ways to optimize our routine. So we’ll see a Tim Ferriss wake up at 3 a.m. and meditate, and then go for a cold...
I received a fantastic question in the Gym Owner’s Network from Kieran Duffy, who owns a boutique studio. Kieran shared that his current agency has brought him 12 sales from 100 leads. On the surface, 100 leads is an impressive number, and 12 sales in a month...
If you are struggling for fresh ideas or different ways to share content on Instagram that will help build your followers and increase the credibility of your fitness studio, then you will love this week’s gym hub blog – jam-packed with awesome strategies to get you...
Today I want to share with you why I DONT recommend a ‘Free Challenge’ as an offer for Facebook Ads – and the BIG downside to this strategy. Alex Hormozi got famous in the US advertising free challenges 4 years ago before covid, so everyone started...
The Global Wellness Summit report shows the latest trends in nutrition, wellness travel, wellness real estate, women’s health, men’s wellness, healthcare, technology, and sustainability that have meaningful impacts on the fitness industry. 1.The health of the...
I had a question from Sarah in the free Facebook group this week asking why I was criticizing those 30-day pay trials that a lot of gyms use. There’s a couple of reasons here. I think the 30-day pay trial suits the agency, but I don’t think it actually...