HOW TO SELL GYM MEMBERSHIPS WITHOUT BEING PUSHY
Trial memberships, introductory programmes and coaching consultations remain some of the most effective ways to attract prospective members to your gym. Yet many gym owners still struggle with the same problem: people show interest, take a trial, enjoy the experience,...
What is the best time to post on Instagram in 2026?
One questions I get asked all the time by gym owners is “Steve, what’s the best time to post on Instagram? In 2026, Instagram cares far more about whether people engage with your content than what time you posted it. If your members are watching your...
[Interview with] Cameron Russell from Snap Fitness
What does it really take to build a profitable, long-lasting gym business? In this episode, I sit down with Cameron Russell, owner of Snap Fitness Newcastle, who’s been in the game for 13 years, built a club of 1,300+ members, won multiple community and...
