The Use of AI Tools in the Hands of Gym Owners In today’s rapidly evolving landscape, the utilisation of artificial intelligence (AI) has become increasingly indispensable, even in the realm of fitness. Gym owners can harness the power of AI to streamline their...
A great question this week I git asked this week — Hey Steve, you seem relatively calm and composed. How do you stay like that around stressful situations running a fitness facility with staffing issues or member complaints? So I wanted to write down a couple of...
Running a successful gym requires more than just providing state-of-the-art equipment and excellent training programs. To thrive in a competitive fitness industry, gym owners must implement effective strategies to increase revenue and maximize profitability. In this...
Recruiting the right team is crucial for the success of any business, and gyms are no exception. Finding qualified and passionate individuals who can engage, motivate, and guide your gym members is essential for creating a positive and thriving fitness environment. In...
When I entered the fitness industry 23 years ago, the term ‘member retention’ was primarily associated with the last-ditch efforts of gym sales teams to salvage unhappy members who had requested membership cancellations. However, the landscape has evolved...
