Why I don’t recommend ‘free challenge’ as an offer in Facebook Ads
Today I want to share with you why I DONT recommend a ‘Free Challenge’ as an offer for Facebook Ads – and the BIG downside to this strategy. Alex Hormozi got famous in the US advertising free challenges 4 years ago before covid, so everyone started...
Why don’t you like 30-day trials that a lot of gyms use?
I had a question from Sarah in the free Facebook group this week asking why I was criticizing those 30-day pay trials that a lot of gyms use. There’s a couple of reasons here. I think the 30-day pay trial suits the agency, but I don’t think it actually...
What type of financial or cash flow mistakes do you see gym owners often make?
Introduction Running a gym can be a rewarding venture, but it comes with its own set of financial challenges. A recent question from the Gym Owners Network asked about common financial and cash flow mistakes gym owners make and what best practices they should follow....
