Blog
6 Ways Gyms Waste Money on Marketing
Most small businesses don't have a huge marketing budget as it is, so I hate seeing money lost to poor marketing. To help you cut waste and boost success in 2016, I’ve compiled a list of the six most common ways gyms lose money with bad marketing and what you can do...
What the most successful people do every morning
The most successful people I study from around the world all have a morning ritual for the first few hours of each day when they are rested and feeling fresh. They invest in their top-priority activities before other people's priorities come rushing in. These are the...
What separates the best in the world from everyone else?
It's something I constantly study, something I am fascinated by. Did anyone watch the 2016 Australian open Mens Tennis final? Novak Djokovic beat a very courageous Andy Murray in straight sets. The difference was visible - While Andy Murray beat himself up and got...
Business Lessons from a Sporting Legend
A dozen of Australia’s leading Gym Owners were fortunate last week to have former Manly and Australian Rugby League player and NRL coach Mr. Geoff Toovey as guest speaker at the Gym Hub quarterly Mastermind Workshop. Geoff Toovey was captain of an NRL team at age 22...
Four Reasons Every Gym Owner Needs A Mentor
Research shows that up to 80 per cent of Australian gyms will change hands, close their doors or operate without profit in their first five years of business. Gym owners need to juggle a number of important factors to succeed in the early days, such as keeping...
6 Reasons Why Gyms Fail
#1 – No skills or experience Please DO NOT buy a fitness business if you have no passion for fitness and no experience in the industry. The days of buying a fitness business, putting a low paid manager in it, and sitting back as an investor are long gone. Instead get...
Stand out from the crowd!
Re-Position your business to stand out from the crowd. Focus on your strengths and utilise them as much as possible, never by fixing your weaknesses. Daniel Flynn, Co-founder and Managing Director of Thankyou Group says, "When you base your business around your...
Culture Recruitment – the Apple way
If you are sick of hiring the wrong staff and people leaving after you have spent 6 months training them up, then don’t despair; most fitness businesses also get this wrong. But what is encouraging and really exciting is that if you change your approach and learn from...
