Running a successful gym requires more than just providing state-of-the-art equipment and excellent training programs. To thrive in a competitive fitness industry, gym owners must implement effective strategies to increase revenue and maximize profitability. In this...
Recruiting the right team is crucial for the success of any business, and gyms are no exception. Finding qualified and passionate individuals who can engage, motivate, and guide your gym members is essential for creating a positive and thriving fitness environment. In...
Today, I want to delve into an intriguing question: will AI become the next space junkyard? And more importantly, will it turn into a time trap for gym owners in 2024? If you’re anything like me, you’ve been bombarded with countless updates on...
When I entered the fitness industry 23 years ago, the term ‘member retention’ was primarily associated with the last-ditch efforts of gym sales teams to salvage unhappy members who had requested membership cancellations. However, the landscape has evolved...
Fact: Finding, hiring and retaining good gym staff can be budget intensive and time consuming. However, it is one of the most important aspects of running a successful gym. To any fitness business, staff members are much more than just employees. Your coaches or...