1. Delay capital expenditure Given the precariousness of the COVID-19 situation, gym owners should carefully consider any investment they make in capital equipment until the current circumstances improve. Although, understandably, some business owners see this as an...
Kayla Itsines, the most influential fitness star on the planet has motivated 12.4 million followers across the globe to SWEAT. Kayla Itsines and CEO Tobi Pearce founded the SWEAT App Fitness Empire after Kayla’s stunning before and after photo’s went viral and her...
I recently read a great book called, Make Your Bed, by William H McCraven, where he shares his experience as a US Navy Seal and how they were trained to become mentally stronger so they are prepared to overcome adversity. In this week’s blog, I share 6 of the BEST...
Using technology to promote and market a Gym is a very common way to find new prospects, BUT it also a powerful tool to engage existing members, add value to their membership, and encourage them to stay with you for longer. According to new studies, the average person...
Want to know the secret on how to promote a gym? Gym owners that are killing their marketing, know that video content is currently king. Online marketing is super fast-paced that it’s absolutely critical to find new and unique ways to make your business stand out....