6 FREE Ways to grow Your Fitness Studio on Facebook

Facebook is one of the most powerful tool out there to get more paying customers into your gym. Aside from Facebook ads there’s lots of ways to build your Facebook presence without having to invest any money. 1. Facebook Live This is the newest Facebook feature that is a goldmine for engagement opportunities because its raw, unfiltered, and uncut which ...
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How to Write a Great Gym Flyer

Flyers and posters are a great way to reach wide audiences in a short span of time for special challenges or ‘open days’. However, the traditional letter box flyer approach converts as low as 1-3%. So instead of wasting your money, I suggest you first look at HOW TO DESIGN A GREAT GYM FLYER and then also get it into ...
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I call BULLSHIT!

Have you ever played the card game "BULLSHIT"? It's where you have to tell your opponents what hand YOU have, and THEY can either choose to accept your word for it and play on, OR they can call "BULLSHIT" and you have to show what you actually have. Well, I call BULLSHIT! In the last 30 days I have visited ...
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5 Time Wasting Habits of Start Up Business Owners

Starting a business is exciting but can no doubt be very stressful, especially in those first few years when you are trying to be across all bases. Based on my own case studies, I have found that many new business owners fall into the trap of spending too much time asking the wrong questions and focusing on the little things ...
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Facebook Live Basic Checklist

We've all been there--deciding how to hold our phones up, got a pretty good idea of what we want to say but still anxious to see who tunes in, fingers crossed that we'll be able to get through the broadcast with no problems. These, and a hundred other things, go through our heads when doing our first (or twentieth) Facebook Live ...
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FITNESS MBA – case study TRX

TRX stands for Total-body Resistance eXercise and it is now in 60 countries with over $60 Million in annual turnover. Today’ blog looks at 6 business lessons that we can learn, by studying the suspension trainers' history. I hope you enjoy it.. After TRX founder and inventor Randy Hetrick graduated from college at USC, he spent the next 14 years ...
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Optimising Conversion Rates

Optimising Conversion Rates Many businesses are now aware of the importance of marketing for any successful venture, however they often overlook enormous amounts of missed opportunities by having holes in their sale funnel. The sales funnel simply describes the different stages a buyer will go through on the way from being a prospect client to a paying one. The stages ...
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Stop Selling Like a Dinosaur!

When I say ‘stop selling like a dinosaur’, I’m referring to the old school approach of promoting your business. This is the letter box drops, lead boxes, door knocking  - scatter gun approach which tends to take up at lot of time and result in a low conversion and a high frustration. These days the most effective modern marketing methods you ...
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5 Business tips from Autumn Calabrese

Autumn Calabrese is a celebrity fitness trainer and the founder of the world famous 21 Day Fix fitness program, brought to you by beach bodys. Beach body's direct sales fitness programs also include Tony Hortons P90X and generate over $700 million in sales annually. 5 business tips 1.     Find something you have a burning desire for. 2.    Believe in yourself, because others won't. 3.    Don't ...
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Create the Perfect SYSTEM for Recruitment

Super excited this week to start sharing some great new concepts and fitness business growth tips, I learnt last week attending the IDEA World Fitness Conference in Los Angeles, California 🙂 The 5 day conference hosts some of the best industry speakers from around the world, as well as the latest technology, products, equipment and new supplement to hit the market. One ...
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